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Are Facebook’s Social ads the Future of Online Advertising ?

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He runs the number one dating site online at this time. His name is Markus Frind and his site is plentyoffish.com. He’s the dude that runs a site that netted him US$10 over the past year and outsmarts better looking sites such as match.com and eharmony.com to grab the lion’s share of the online dating market. The Canada-based dating site that boasts over 900,000 active daily members.

In a recent blog post he ponders the future of online advertising. This is his view in essence.

–  I’ve long said that  text ads and banner ads will be dead as a business model. The only reason that text ads are more profitable than banner ads is because you can promote 4 products in a 728*90 space instead of 1 product being promoted by a banner.  I figured out years ago as did many people that sticking pictures next to text ads greatly increases CTR and revenue. So you get the benfits of a banner ad,   with the ability to promote multipul products at once.
I think Facebook’s Social ads  if syndicated like Google adsense will be the future of online advertising. 

What do you think?

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  1. Pingback: Are Facebook’s Social ads the Future of Online Advertising ? : RateJamaica

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