More Adults Than Ever on Social Networks

Ok, Ok, I’m on a social media kick here…but come on, you have to admit there is some pretty cool stuff happening out there. Take a read of this. The share of adult internet users who are involved in social networking online has more than quadrupled in the past four years in the U.S. In 2005, only 8% of adults had a social network profile. As of December 2008, that number was 35%. What motivates those in older generations to go online? Is it the opportunity to professionally network with their colleagues? The answer may surprise you. More