Archive for July, 2009

PR Newswire Strengthens Caribbean Influence through Partnership with CaribPR Wire

“PR Newswire’s partnership with CaribPR Wire ensures that our clients will have access to the most comprehensive and targeted news distribution option in the Caribbean region,” said Joaquin Burgos, president, PR Newswire Mexico, Central America and the Caribbean. “As the leader in global news distribution, PR Newswire continuously seeks alliances with organizations such as CaribPR Wire to expand and enhance our distribution capabilities. We look forward to working with CaribPR Wire to provide our clients with greater access to Caribbean audiences and to introduce Caribbean companies to PR Newswire’s full suite of communications tools.”

Popularity: 2% [?]

New Twitter Page Goes Live.Search Front and Centre. Duh!

With over 6 million monthly users coupled with the swell of an ecosytem to support and spread it further, the one question that lingers even as its cultural success remains unquestionable has been this…What IS Twitter’s business model. Many have answered, Search. But how, they typically ask again? Does the Twitter homepage answer that for yah?!

Popularity: unranked [?]

3 Rules for Converting Web Marketing Offline

A solid marketing plan must include a budget for online marketing regardless of the product or service being offered. But the best online marketing campaigns can be derailed by lousy offline sales. Here are three rules your sales rep should keep in mind the next time your phone rings:

Demo, not promo. Your potential customer has already seen the promotion on the Website – that is why they are calling so there is little need to re-state it. Move on to the next step of demonstrating how your product or service can meet his/her needs. Scheduling a Web or in person demo should be your first priority – but be sure to listen to what the customer wants. Do not force an in-person demo on someone insisting on a Web based one.

Popularity: 5% [?]

Distimo, the Google Analytics for Mobile Applications

With all the mobile app stores that have sprung up in the past year, developers and brands have a raft of new ways to reach mobile users. As is so often true, however, opportunity brings new challenges, and in this case it’s monitoring sales and performance across all those platforms. Enter Distimo, a Dutch startup that tracks prices and download activity on all the major app stores.

Popularity: 2% [?]

YuhRate.com…ahhh time to rate,vent and vote on local businesses

This site is new to me. YuhRate.com, built on a sweet joomla template provides you with the platform to vent and vote for what you experienced and where. You can review hotels, attractions, restaurants and retail stores. Get our mouse and enter button ready.

Popularity: 2% [?]

Press Release 2.0 – Using Old Tools in New Ways

When was the last time you read a press release? Unless you wrote it, your answer is most likely “never”. Five years ago press releases were necessary for industry analysts, stakeholders and journalists to get wind of what organizations were up to. Today, few writers are grabbing press releases from fax machines or Web sites to craft headline stories for print media.

In case you missed it, good old print media is just that – old and unprofitable. Newspapers are fast going online or trying to build a bridge between the print and online worlds. In the new world of publishing, a faxed press release is a waste of time and a useless way to distribute relevant information. Here are three tips to get your press release to impact your business as it would five years ago:

Popularity: unranked [?]

Hypedates.com is dead, long live HypeConnect.com

The day after we published a post Hypedates.com in the dot com dead pool, its owner has since sent us some information. Here is his email response “no you are wrong…. HypeDates.com has gone social/online dating. The site has changed its name to HypeConnect.com. The site is taking a wholistic approach, combining both Social and Online dating in one large Interactive Community. It is probably the first of its kind in the Caribbean. It’s a new trend. In a few weeks, lots of new features will be added to site, so check it out.”  That we say thanks for updating us Easton Phipps.

Popularity: 2% [?]

Hypedates.com in the dotcom dead pool :-(,

I remember writing a blog post a few months ago about the blossoming of Caribbean online dating sites. We had counted 10 active sites at that time. Since that post hypedates.com has bit the dust and is now in the dotcom dead pool. In the mean time for you single ladies and dudes,there is still:

Jampersonals.com

Jamaicasingles.com

Caribsingles.com

Caribcupid.com

Caribbeanmatch.com

Westindiandating.com

Caribbeansingles.org

Caribbeanconnections.org

Caribnu.com

99% of the Caribbean sites remain free to join with no premium upgrades to pay for. All are like that except www.caribbeanmatch.com which has a basic free registration but to fully interact with other singles the membership fee begins at US$19.95 a month. I wonder how they are doing? Surely not as great as Caribsingles.com which now has 56,645 members as of today.

HypeDate.com is dead, long live HypeConnect.com

The day after publishing that Hypedates.com had hit the dotcome dead pool, the owner emailed me an update. He said “no you are wrong…. HypeDates.com has gone social/online dating. The site has changed its name to HypeConnect.com. The site is taking a wholistic approach, combining both Social and Online dating in one large Interactive Community. It is probably the first of its kind in the Caribbean. It’s a new trend. In a few weeks, lots of new features will be added to site, so check it out.” 

Popularity: 3% [?]

Get Our News Any Way You want it…what a concept

I saw this article on the New York times called, Get Our Tech News Any Way You Want It by Vindu Goel. They acknowledged that because “NYTimes.com publishes a lot of technology news: articles, Bits posts, Gadgetwise posts, tech product reviews by David Pogue and new features like “What We’re Reading.” it may be difficult for readers to find exactly what they want. So they decided to make a little easier for their readers to following everything they are doing via RSS feeds and Twitter.
I find this particularly interesting as RSS feeds is not a tool used widely or well in the Caribbean media, Caribbean blogosphere and sites generally and I’m hoping this changes very quickly.
The New York Times article then pointed to a good Google published primer on what are RSS feeds and how to use them. And also linked to one of their writers articles which is an introduction to Twitter.Then they published a list of their individual category RSS feeds and Twitter accounts. Sweet!

Popularity: 1% [?]

THE MUSICAL MIDDLE CLASS OF THE CARIBBEAN

Music 2.0 has resulted in a burgeoning class of musicians around the world who are now being referred to as the ‘Musical Middle class’ – artists who now have the power to create and distribute their product across various niche markets that were previously largely controlled by media corporations and record labels. These artists are able to produce music without the help of a major record label.

Popularity: 2% [?]

How to Save Money on an Online Startup

If you are starting an online startup company, there are a number of ways you can save money. Saving money early on in the startup process can mean the difference between your startup company making it big or your startup running out of money before it can hit its stride.

Here are some tips on how you can save money on an online startup:

1. Don’t Reinvent the Wheel
If there are software packages out there that can do the job you need, don’t try to reinvent the wheel right out of the gates. For example, don’t try build your own blogging software when there are a number of free blogging software packages on the market.

2. Be Smart with your Host
When buying web hosting, don’t overshoot your estimates of how much traffic you will get. The smart move is to start small and improve your web hosting capabilities as the traffic dictates.  More

Popularity: 6% [?]

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