Posted by suzette gardner on July 23rd, 2009
When was the last time you read a press release? Unless you wrote it, your answer is most likely “never”. Five years ago press releases were necessary for industry analysts, stakeholders and journalists to get wind of what organizations were up to. Today, few writers are grabbing press releases from fax machines or Web sites to craft headline stories for print media.
In case you missed it, good old print media is just that – old and unprofitable. Newspapers are fast going online or trying to build a bridge between the print and online worlds. In the new world of publishing, a faxed press release is a waste of time and a useless way to distribute relevant information. Here are three tips to get your press release to impact your business as it would five years ago:
Posted by Ingrid Riley on July 9th, 2009
If you are starting an online startup company, there are a number of ways you can save money. Saving money early on in the startup process can mean the difference between your startup company making it big or your startup running out of money before it can hit its stride.
Here are some tips on how you can save money on an online startup:
1. Don’t Reinvent the Wheel
If there are software packages out there that can do the job you need, don’t try to reinvent the wheel right out of the gates. For example, don’t try build your own blogging software when there are a number of free blogging software packages on the market.
2. Be Smart with your Host
When buying web hosting, don’t overshoot your estimates of how much traffic you will get. The smart move is to start small and improve your web hosting capabilities as the traffic dictates. More
Posted by Ingrid Riley on March 9th, 2009
Posted by Ingrid Riley on November 12th, 2008
Blogging may have been invented during the last recession, but that doesn’t mean it’s immune from tough economic times. Six Apart, the San Francisco startup that offers Movable Type blogging software and TypePad blogging services, just announced it’s laying off 8 percent of its staff. More
Posted by Ingrid Riley on October 28th, 2008
I happened upon this post on one of the blogs I read daily, johnchow.com. It was guest blogged by Jim from TheNetFool.com. This is my 4th year into blogging and it was a cool reminder. Have a read and tell me what you think. The article starts out with a couple of questions then gets down to it’s top 5 tips.