Posted by Ingrid Riley on May 1st, 2009
Been reminded again, of just how a good book can be so damn disruptive to your life. I have to admit, when I first heard about the Toilet Paper Entreprenuer, Mike Micalowicz, I listened politely and then immediately forgot about him. Even as I trust the opinion and recommendations of my regular guest blogger David Mullings, CEO of Real Vibez Media. In fact it was David who flew Mike down the first time he came to speak in Jamaica and it was to a bunch of University students at the University of the West Indies. Sorry David. ☺
You see I’ve read A LOT of best selling business books and I’ve gotten something out of most of them. But honestly I’d told myself already…ok enough business books, just get on with the business of welll, running my business. Plus I’d have my share of successes and failures, so what’s the big deal anyway. That changed this week. It started with me prepping for the event, Mike’s second speaking engagement in Jamaica this time brought down by Gale Peart, Ceo of MyEliteGrocer.com to speak at the Technology Innovation Centre at the University of Technology.
Popularity: 7% [?]
Posted by Ingrid Riley on January 23rd, 2009
I am not a fan of Hi5.com at all,since signing up about a year ago, but hey that’s just me. They seem to be heading in the direction of reinvention. They’re going virtual. Read more. Because Facebook is the largest, fastest-growing network in the world, a big question is what other social networks are going to do to compete. Hi5, with approximately 60 million monthly unique visitors, is in the process of making itself an “immersive social environment” that includes virtual goods, avatars, games, instant messaging and a 3-D world geared at older teens worldwide. The company plans to make money off of virtual goods — not traditional online advertising. More
Popularity: 1% [?]
Posted by Ingrid Riley on January 15th, 2009
I grabbed this story to share, because I know we in Jamaica and the Caribbean are right here, right now. Some ad agencies are running scared nd holding on to the status quo while a few others and running ahead and seeking to get what they need to compete and also to get what they clients are now asking for and alot more often. Read the article.
“..Not enough agencies are adjusting to the online world..”
Two-thirds of advertising agencies are not prepared for the industry changes prompted by social networks and new forms of digital media, a report has found. The Institute of Practitioners in Advertising, which will publish the “Social Media Futures” report compiled by Future Foundation next week, has warned that advertising agencies face growth of just 1.2 per cent a year by 2016 if the industry fails to tackle the changes to the media created by sites such as Facebook, YouTube and Twitter. More
Popularity: unranked [?]
Posted by Ingrid Riley on December 30th, 2008
The U.S. economy has likely been in recession for a year, and tech companies have been bracing for a big slowdown in growth. But the fact is that revenues for most Internet-based companies haven’t dropped yet. Amazon, in fact, was able to issue its annual “best year ever” press release the day after Christmas.
Popularity: 1% [?]
Posted by Ingrid Riley on December 21st, 2008
He runs the number one dating site online at this time. His name is Markus Frind and his site is plentyoffish.com. He’s the dude that runs a site that netted him US$10 over the past year and outsmarts better looking sites such as match.com and eharmony.com to grab the lion’s share of the online dating market. The Canada-based dating site that boasts over 900,000 active daily members.
Popularity: 2% [?]
Posted by Ingrid Riley on December 12th, 2008
Making videos for YouTube — for three years a pastime for millions of Web surfers — is now a way to make a living. One year after YouTube, the online video powerhouse, invited members to become “partners” and added advertising to their videos, the most successful users are earning six-figure incomes from the Web site. For some, like Michael Buckley, the self-taught host of a celebrity chatter show, filming funny videos is now a full-time job.
Mr. Buckley quit his day job in September after his online profits had greatly surpassed his salary as an administrative assistant for a music promotion company. His thrice-a-week online show “is silly,” he said, but it has helped him escape his credit-card debt. More.
Popularity: 1% [?]
Posted by Ingrid Riley on November 14th, 2008
Here is the stark reality of online video: nobody is making much money and the enthusiastic projections for online video advertising going from $500 million in 2008 to more than $5 billion in five years will undoubtedly be pared back in the coming weeks as analysts revisit their numbers. (Those numbers are from August—eMarketer).
The writing is already on the wall. YouTube is resorting to selling off video search results to the sexiest bidder and just today announced that it is extending overlay ads in YouTube Partner videos to embedded videos on other sites (previously these would only show up on YouTube itself). It is pulling out all the stops to try to get those revenues flowing. Meanwhile, smaller video startups such as Veoh and Revsion3 have already cut back on staff and shows in order to survive. More
Popularity: 1% [?]
Posted by Ingrid Riley on November 12th, 2008
Product placements and paid sponsorships help make much of the world’s content economically viable, but creating the right match between advertiser and content producer isn’t always easy. PlaceVine, which just launched last week, aims to facilitate that process with a site dedicated to brand-integration opportunities.
New York-based PlaceVine is a web-based information service that connects content producers across film, television and the web with brands seeking sponsorship and product-placement opportunities. The site’s easy-to-use interface allows producers to post projects, list integration opportunities, browse interested brands and connect directly with marketers. More
Popularity: unranked [?]
Been reminded again, of just how a good book can be so damn disruptive to your life. I have to admit, when I first heard about the Toilet Paper Entreprenuer, Mike Micalowicz, I listened politely and then immediately forgot about him. Even as I trust the opinion and recommendations of my regular guest blogger David Mullings, CEO of Real Vibez Media. In fact it was David who flew Mike down the first time he came to speak in Jamaica and it was to a bunch of University students at the University of the West Indies. Sorry David. ☺
