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The Grace Kennedy Group to spend JA$1m in online advertising next year

Yep, I got this from credible sources that the Jamaican conglomerate with strong financial services, food and beverage brands in the Caribbean and Diaspora markets in an initial online media buy will spend JA$1m between The Jamaica Gleaner, The Jamaica Observer and Radio Jamaica websites. They are all mainstream media

  • Pingback: HOW GRACE KENNEDY IS WASTING MONEY ON ONLINE ADS | Silicon Caribe()

  • Esteban Agosto Reid

    Chicken feed! But nonetheless a start in the right direction.

  • Yeah i agree it is a little bit of money, but it’s a start,now maybe others will follow suit. But what i think is most important is that site owners give companies like Gracekennedy a compelling reason to advertising on their sites.

  • sandor

    That’s really a drop in the bucket for a company of Grace’s size and reach (‘reach’ meaning the diaspora that consume/utilize all types of Grace products/services).

    I could also recommend a couple other places where their ad dollars would be well spent 🙂

  • 1 million is really not alot of money in adspend..but its a start. Atleast our Jamaican companies are starting wake up!!!

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