Research In Motion (RIM) now has 70 million global BlackBerry subscribers and they celebrated that fact with a video that highlighted some of our customers’ successes, including how individuals, businesses, governments, start-ups and charities are all using BlackBerry to work for good in their lives and in their communities around the world.
Recently, RIM has been getting a trouncing in the market from Apple’s iPhone and also Samsung Galaxy Phones. Then just this week,Amazon introduced their new Kindle Fire an ereader and tablet all in one, which Techcrunch declared as the winner in the Android Tablet market. RIM’s own Playbook had not shipped as many units as thought and in response to the new Kindle price, RIM’s BlackBerry PlayBook went on sale yesterday at Best Buy. The 16GB model dropped to $299 from $499. So it’s been a rough year for RIM, the question is, can they innovate themselves out of this ? We know in this tech world, market leaders are toppled and laggards can retain their number one slots. Let’s see what gives over the next 3-6months.